WHY IS INDIAN MEDIA SO BIASED?

Probably this is the topic everyone thinks of but no one heed to discuss on it. Why is Indian Media so biased, credibly first answer comes to our mind to increased their TRP (Television Rating Point), and up to some extent it’s very much avowedly. No channel cares to speak the truth. We are presently living in the world of TRP’s, every channel just want to increase their rating, by hook or by crook.

Well, recently I have been watching these never-ending opinion polls, surveys and debate on various news channels even though my mind says not to watch it as most of them are partial and biased towards one particular political party and instead of showing the truth, they always show what they want to show ..

This partiality of the media somewhere is halting the progress of the Republic of India, the best and recent instance comes to my mind is the lost of Indian Cricket team in the T20 world tournament, despite the fact that the team was favorite for the cup, In my mind the loss should be credited to media, why they ignite the small problems occurring between Dhoni and Sehwag, this can also be aired after the tournament but then they might not get such applause.

Other example can be the show-off about the Delhi University; the media make such great hype about the DU that the poor and insane students of India are struggling to get into the university even after getting 90 and 92 %, and for what, for those Unprofessional courses like BA and BSC, this is really great. Some one tell them that DU is not as great as it’s been promoted in India, this all again can be credited to media, DU falls 270 in the world ranking in the year 2008. In my opinion, its media only who is increasing the percentage contention among the students.

The role of media has been defined as very crucial and important by the Indian Law, the role to increase the awareness among the people and to fight against the corruption but regrettably they are doing just opposite of it.

It’s been thought to the Management students that the prime and the foremost target of the any business firm is to increase the profit, and after all the Indian MEDIA is just remained as the Business entity at present. There are many cases which come to light and then suddenly went into darkness, for instance what happen to Nithari case and there are many cased…..but who cares.

We all are responsible for this, because media is just showing us what we want to see, that’s it.

JAAGO INDIA JAAGO

Ajit Pratap singh